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Greg Heller

Chief Financial Officer

All Articles by Greg Heller

image of business people meeting, evoking customer-centric cfo
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Finance Focus

Rise of Customer-Centric CFOs: Putting the Customer First

Greg Heller on June 13, 2023

Everyone’s heard the phrase “the customer is always right.” You may have even used it a time or two in your life. In today’s customer-focused world, where personal expectations are…

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Finance Focus Technology

CFOs Make Wise Financial Decisions Using Business Insights

Greg Heller on April 25, 2023

Finance teams have always been responsible for reporting on the health and performance of their businesses. Historical reporting according to generally accepted accounting principles (GAAP), however, doesn’t always present the…

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Finance Focus Technology

Three Ways CFOs Can Realize Cost Savings

Greg Heller on January 26, 2023

Believe it or not, a CFO’s job requirements and responsibilities have evolved in recent years. They aren’t strictly number crunchers and finance gurus as they were in the past. Now…

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ASC 842 compliance
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Industry Trends Mobile Workforce

Is Your Company’s Lease Accounting Process Compliant with ASC 842?

Greg Heller on April 25, 2019

ASC 842 Compliance and Your Vehicle Program Lease accounting used to be a Wild West of off book expenses. The culprit? A loophole in the Generally Accepted Accounting Principles (GAAP)…

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cyber risk
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Finance Focus Industry Trends Technology

How CFOs and CTOs Work Together to Protect Against Cyber Risk

Greg Heller on June 10, 2017

In a recent CFO Corner post, I talked about how the responsibilities of the CFO and CTO are overlapping and we’re finding ourselves working more closely together to achieve similar…

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CFO Investment
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Finance Focus Technology

3 Reasons Why CFOs Should Change The Way They Invest

Greg Heller on May 27, 2017

As finance leaders, we’re responsible for uncovering cost savings and increasing efficiency across the business. Finding opportunities to operate more efficiently is a common challenge for CFOs across all types…

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CFO and CTO Interdependence
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Finance Focus Technology

CFO and CTO Interdependence: How These Roles Are More Connected Than Ever

Greg Heller on May 13, 2017

CFO and CTO interdependence. It’s an emerging trend in businesses today, particularly SaaS (Software as a Service) companies. The Finance and Technology functions are working more closely together to achieve…

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Cloud-based Technologies
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Finance Focus Technology

Modern CFOs Are Using Mobile and Cloud-based Technologies

Greg Heller on April 8, 2017

Empowering CFOs with Cloud-based Technologies The role of the CFO is changing across every type of business. Over the last two decades, we’ve witnessed the advent of tech that increases…

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